Couple relaxing in living room holding remote control and smiling

5 Ways PlayStation Vue’s New CEO Can Improve Their Live TV Streaming Service


Couple relaxing in living room holding remote control and smilingYesterday the CEO that oversaw PlayStation Vue stepped down from his position at Sony. He was replaced by John Kodera as the CEO of Sony Interactive Entertainment.

Kodera is no stranger to PlayStation Vue and helped with its launch along with the launch of PlayStation Vue’s on-demand movie rental service; however, he now has responsibility for overseeing the direction of PlayStation Vue and the ability to have his ideas implemented.

PlayStation Vue is seeing growing competition and it was recently reported that the service fell from the number two live TV streaming service based on subscription to the number three live TV streaming service behind DIRECTV NOW and Sling TV.

So here are my top 5 suggestions on how PlayStation Vue can improve its service.

#1 Name Change

The name PlayStation Vue both helps and hurts it at the same time. While PlayStation is a well-loved brand, the name also confuses people. Ever since the service first launched we have regularly been asked if you need a PlayStation to use PlayStation Vue.

This name likely has cost Sony many sign-ups and continues to hurt PlayStation Vue to this day. Sony knows it’s a problem and has even started an ad campaign to inform people they don’t need a PlayStation.

Changing the name to Vue TV will likely be an instant and quick way to attract millions of new subscribers.

#2 Update the Roku Channel

Roku is the number one streaming player in the United States. Over 70% of Cord Cutters News’ readers use Roku players according to a recent study; however, Sony has not updated the look of PlayStation Vue’s Roku Channel since it first launched.

Sony wants to reach cord cutters but seems unwilling to give proper support to the device most cord cutters are using.

#3 Look Beyond the PlayStation

Sony seems dedicated to bringing many of the best features to the PlayStation. Recently many of the most popular new PlayStation Vue features such as multi-stream are only on the PlayStation Vue. With most cord cutters using Fire TV, Apple TV, and Roku players Sony’s dedication to promoting the PlayStation is hurting its growth.

#4 Better Customer Service

Sony has some good customer service for PlayStation Vue including phone support, but it seems to miss many of the simple and inexpensive things it could be doing to improve the customer experience. For example, there is still no Facebook page or Twitter account for PlayStation Vue. The live TV service and gaming service share the @PlayStation account.

Dedicated social media accounts for PlayStation Vue would help it have a better relationship with its subscribers and help it better communicate with its subscribers to promote the service.

#5 More Aggressive Price Points

One of the big selling points for many was the fact that PlayStation Vue was inexpensive. Now Sling TV, YouTube TV, and DIRECTV NOW offer less expensive options. Others such as fuboTV and Hulu are the same price as PlayStation Vue.

Sony needs to find a way to offer a smaller lineup of channels at a more aggressive price point or offer locals as an add-on to help it stand out.

That is my list of things I think Sony should do. What would you add to this list?

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  • Hoosiermama

    I’ll add another…when you DVR a program extend the recording time about 30 seconds, so it doesn’t cut off the program!

  • mrcruz88

    Bring back BeIN… even if its for a separate sports package.

    Also add Viceland. Weren’t we supposed to get that already?

    • Daniel Darnell

      A&E, Viceland, and History channel are all owned by the same group. Vue has no agreements with them so thus none of those are carried. Sony supposedly is very difficult to negotiate with thus why they can’t make agreements with some and sometimes drop channels with little to no notice as well. I personally think PS Vue is going to fail, all signs are pointing to it not doing so well.

  • Todd

    I would suggest the following changes to their DVR:

    1. Allow us to choose whether to record only new episodes vs. repeats.
    2. Allow us to choose whether to record a single episode/game vs. the entire series.
    3. For sports, allow us to record only games for a particular team(s), or at least only from a specific channel.
    4. Make it easier to find specific shows or games that we’ve recorded.

    It’s annoying when I record a college football, MLB or NHL game, then struggle to find that particular game in the list.

    • Brian Hartsfield

      Agreed on sports. Basically the DVR needs somethnig like the TiVo wishlist feature where I can select something like category sports -> keyword Auburn.

      • Todd

        Absolutely.

      • Adam

        Agreed. You Tube TV does it right. On it I can set Georgia as one of my favorite teams and it has recorded every single Georgia game.

  • Michael Smith

    Sony needs to update their Roku platform with a user friendly guide and add the A&E Network channels ASAP to justify their hefty price increase!

  • Tina Throne

    Love your list along with the idea of a user friendly guide. Hope Sony gets to see this. As much as I want to like DTVN, it still has too many issues & I keep going back to VUE. For me, VUE has the best overall picture quality of the streaming services.

  • Robert Simandl

    Probably just a pipe dream since I’m sure the contract structure won’t allow it, but… make the locals optional and let us go back to the “slim” package if we want. Making us cough up an additional $10 a month for what I perceive is zero added value is what has me looking at the other options right now.

    • filmex

      Totally agree. We get all our locals just fine OTA so having to pay $10/month to duplicate those channels is a pain.

      • TaiPeng

        DTVN and Youtube TV can do it.

    • Frank Scammell

      Yes I’m in for not needing locals. I know lots of people do but I happen to live in an area where I get all big networks locally. NBC,CBS,FOX ABC PBS CW and even ION and all their subchannels as well. Give me a slim pack so I can watch AMC HGTV and a few others and I would subscribe.

    • TaiPeng

      Why should areas pay more with missing locals too?

  • HeyRadar

    Merge Crackle with Vue. And drop the Crackle name

  • Scott

    Its been several months since I unsubcribed from the service so perhaps these items are fixed, but here goes…

    For starters, how about adding thumbnail previews while fast forwarding and rewinding content? Let’s get that right, then move on to the crazy horizontal scrolling, jumping mess that is the program guide. Finally, a clock somewhere would be nice.

  • David Sosa

    It would be ideal for PS Vue to have the same interface across all devices but that is not the case. I like to use my Sony 4K Android Tv for Vue..it has a small screen at the top right while I am scrolling to see what’s on…as a result I don’t miss what I’m viewing while scrolling..the worst interface is the Roku.

  • Andrew Webber

    Let me first say when I had PS VUE. I found the service to be top notch. Hardly any hiccups and really solid on demand stuff plus app logins etc…….the reason I left PS Vue and went back to Sling and now with DTVN is because of the pricing point. When they lost all the Viacom channels pricing never changed. Heck we didn’t even get locals in our areas (not that it matters to me) that was enough for me to say screw it.

    Since then I watch them drop their Slim package, force locals on people etc…..As solid as the service was it would take a whole lot of changing in their channel lineup or pricing to win me back.

    • TaiPeng

      They will never get me back. They meed to rebrand as a cheaper option which they won’t do.

  • Chris Miller

    Stabilize the stream, so it isn’t bouncing between quality / framerates. Especially during live sports.

  • Duelingdragon

    Out of all the services, Vue has been the best for me and I’m very happy for the most part. But moving forward, I just want someone to make an effort to offer a real a la carte service. Because Sony has such a diverse portfolio and Vue is probably a small portion of their business that can be offset by Playstation sales, games, etc., they are probably the ones in the best position to do this. Just getting customers into the Playstation/Sony environment is a large benefit even at slim margins for the streaming service. And with an 64GB Apple TV at $199 and a PS4 at $299, there is certainly an opportunity to start to get competitive in the device market as well. I think they can really put the pressure on other services with some changes that can really benefit the customers.

  • b_e_q

    What about doing away with the home network location restriction for TV-connected devices? Long shot?

    Vue and Hulu Live TV have this restriction (DTV Now and Sling don’t, as long as you stay in the country I think).

    At least you can currently stream their mobile app outside the home (for the most part), including casting to another TV with Chromecast in some cases, but it’s not convenient.

  • Elijah Mikaelson

    #2 on your list ×1000 The PS Vue version on the Roku is just downright pitiful. A bit flabbergasted that its never been updated since the start.

    Right now, Vue has the best DVR feature set compared to the rest of the competition available to me, so I’ve stuck with it.

    When DTVN releases their DVR version (provided it’s free or low cost) I will probably jump ship if Sony hasn’t updated the Roku version.

  • Thomas Anderson

    PlayStation Vue needs to lower their prices so people can afford it

  • Joe Gorgo

    Their packages should be the same price for everyone and then they should offer local channels as an add-on package for those who want them. Maybe as a ten or twenty dollar option. Anyone who has them already should be grandfathered unless they cancel their service.

  • craig2web

    A la carte! Until that happens, I’ll stick with my $5.99 Hulu & $8 Amazon Prime.