A few weeks ago we learned that Fox had a new app in the works, and it’s already rolling out.
Yesterday Fox released the new app on the Apple TV that combines content from Fox, FX, FXX, and National Geographic Channel all in one app. To get full access, you will need a login from a supported cable service or service such as PlayStation Vue. There is a ton of free content.
The app, which features a completely new user interface, is available only for the latest version of Apple TV.
By making more content available and making it easier for viewers to find what they want, traditional media companies such as Fox will better be able to compete with streaming competitors such as Netflix. Fox also owns a piece of Hulu, which is coming out with a new streaming service featuring live linear network programming this spring.
By combining networks, the app will also become a more effective advertising vehicle, Murdoch said.
The app is expected to be rolled out to all major streaming media players. No timeline was given for any other devices.
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