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AT&T is Considering a Second DIRECTV NOW Price Hike

Earlier this week, we posted a response to the Wall Street Journal article Cord-Cutters Beware: Streaming TV Prices Are Marching Higher. In that article, the WSJ talked with AT&T Chief Executive Randall Stephenson about the future of the company’s cord cutting services. Stephenson specifically mentioned both DirecTV Now and WatchTV. DirecTV Now is the more robust service, […]

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Hulu Tops 1 Million Live TV Subscribers

As cord cutting grows the number of subscribers to live TV streaming is continuing to increase. This week Hulu announced that their live TV streaming service has topped 1 million subscribers. This comes as Hulu announced that 80% of Americans can now get the big four—ABC, CBS, FOX, and NBC—on their live TV service. When […]

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Hulu Is Launching a New Ad Campaign Called “Better Ruins Everything”

This week Hulu is doubling down with a new ad campaign called “Better Ruins Everything.” This new campaign uses some of the biggest stars in sports and TV right now to push Hulu. These stars include real-life couple Sofia Vergara (“Modern Family”) and Joe Manganiello (“Justice League”), sports superstars James Harden (Houston Rockets) and Jared […]

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