Cord Cutting Added 2.5 Million American Households in 2018


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Cord cutting had a great year in 2018, with over 2.5 million new American households joining the movement.

According to reports, the big five of AT&T, Charter, Comcast, DISH, and Verizon Fios lost 2.4 million subscribers in 2018 with the other smaller cable networks making up the remaining subscriber losses.

DISH’s losses are in addition to the 658,000 DIRECTV lost, 36,000 Spectrum lost, 19,000 Comcast lost, and 46,000 Fios lost. These numbers do not even include the losses from smaller cable TV companies like Cox. In total, pay-TV companies lost 2.5 million subscribers in 2018.

The news may even be worse for small cable TV companies. Recently the cable TV company RTC announced they will be ending TV service on July 1st, 2019. They are just one of many small cable TV companies looking at this option.

RTC’s website has the following statement:

Based on what we see for the future and what’s best for our customers, RTC Communications will no longer provide video service as part of our entertainment package effective July 1, 2019. For years, our customers have had access to a wide range of channels of information, entertainment and sports. As you probably know, more than half of all usage on the internet is video of all forms and formats to suit all tastes and styles. We have been monitoring and evaluating the trends in video and are making significant changes and restructuring in light of what we see in the market today, and in the future. This business decision was purely in the interest of our customers and stemmed from long-term planning by RTC’s senior leadership team as part of a plan to ensure the health of the company.

Although this was a hard decision to make, we feel that it is in the best interest of our co-op owners, employees and community as a whole. We regret any inconvenience this announcement may cause, and we will offer our assistance in helping you decide upon an alternate video product that best fit your needs.

Source: Advanced Television 

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