Today Discovery Inc. announced its 2nd quarter earnings numbers and gave us some insights into Discovery’s streaming strategy. According to Discovery’s CEO, they hope to offer a collection of different streaming services.
“Overall, our ambitions are to create strong multi-platform ecosystems driving opportunities for multiple revenue streams,” CEO David Zaslav said during Discovery Inc. 2nd quarter earnings call. This is very vague but does lineup with what Discovery has been building recently.
So far we know Discovery has GolfTV a streaming service in partnership with the PGA Tour and a streaming service from MotorTrend. Now Discovery has a new Magnolia streaming service coming from Chip and Joanna Gaines along with a new service launching next year in partnership with the BBC.
As a part of this new service next year, BBC Studio’s natural history programs will be joining Discovery’s programing in areas outside the UK, Ireland, and China. This will line up well with Discovery’s content from the History Channel, HGTV, Science, and other networks. According to Discovery, this new service will launch sometime in 2020.
Last year, Discovery’s CEO opened up about their new streaming plans: “We will be looking hard at that both domestically and internationally. We could create a pretty compelling offering for $6, $7 or $8 that would look a lot different than Amazon Prime and Netflix, and it could be very attractive in every language globally. So, we’ll keep our eye on that.”
Sadly though Discovery’s CEO did not include any additional information about the new services other than to push the idea that they will continue to expand their streaming lineup.
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