You may know Twitch as the place to go and watch video games being played. Recently Twitch has expanded outside of video games into talk shows, vlogging, and more. Now they are teaming up with Disney Digital Network to help add support for pre-recorded videos on Twitch.
Amazon the parent company behind Twitch has made it clear that they want to take on YouTube. Now it looks like they may be using Twitch to do just that. In the past, the only way to add video to Twitch was to record it live. Now with this deal with Disney Digital Network Twitch will have the ability for creators to pre-record edit and then upload content onto Twitch.
With this deal Twitch creators will find a suite of tools for video creators who want to post pre-recorded videos instead of only live streaming their content. This will put Twitch head to head with YouTube. Content creators will also find the ability to add reruns to help create a 24/7 stream of content curated by the channel owner allowing fans to tune in at any time to find something to watch.
“We’re always looking to create opportunities for our Disney Digital Network digital talent to bring their stories and content to more fans in new ways,” said Andrew Sugerman, EVP of Publishing and Digital Media, Disney Consumer Products and Interactive Media, in a statement. “Partnering with Twitch gives our biggest creators access to the platform’s tools, expertise and community to directly engage with and build their audiences.”
Source: Tech Crunch
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