Everything We Know about Peacock: Launch Date, Pricing, Content & More

With the launch of NBCUniversal’s streaming service just a day away, there have been some questions about what the service will look like, how much it will cost, and how viewers will be able to watch. Here’s what we know about Peacock.

When Will Peacock Launch?

Peacock will be available nationwide on Wednesday, July 15. Comcast customers with Xfinity X1 or Flex have had early access to the app since April 15.

How Much Will Peacock Cost?

Peacock will offer three tiers: free, premium with ads, and premium without ads.

Peacock Free: The free version of the service will have limited content, coming in at 7,500 hours of TV shows and movies. For shows currently airing, new episodes will be added to the free tier a day after they’re added to the paid tiers. This tier will also be ad-supported.

Peacock Premium With Ads ($4.99/month): This tier will give users access to the entire content catalog from Peacock. At launch, the paid tiers will have around 15,000 hours of content available. Those with Peacock Premium subscriptions will have early access to NBC late night shows Late Night with Seth Meyers and The Tonight Show.

Peacock Premium Without Ads ($9.99/month): Subscribers can upgrade to the ad-free version of the service for an additional $5 per month.

Peacock is also available for pre-order at $29.99/year, saving you 40% on your first year.

Which Devices Will Be Supported?

Peacock has announced that the service will be available on the following devices:

  • iPhone, iPad, iPod touch
  • Apple TV 4K and Apple TV HD
  • Android devices and Android TV
  • Chromecast
  • Xbox One S and Xbox One X
  • Vizio Smartcast
  • LG Smart TVs
  • Xfinity Flex 4K
  • PlayStation 4 and PlayStation 4 Pro*

(* Available the week of July 20th)

There are no deals in place with Roku or Amazon. While there’s some chance that those deals will be made before the service launches, it’s not likely that those using Roku or Amazon Fire devices will be able to access the service at launch.

Peacock Originals Available At Launch

NBCUniversal has announced a lineup of original content that will be on the platform at launch.

  • Brave New World: Based on Aldous Huxley’s groundbreaking novel, Brave New World imagines a utopian society that has achieved peace and stability through the prohibition of monogamy, privacy, money, family, and history itself.
  • The Capture: The Capture is a conspiracy thriller that looks at a troubling world of fake news and the extraordinary capabilities of the intelligence services. 
  • Intelligence: Intelligence is a workplace comedy set in the UK’s Government Communications Headquarters, starring David Schwimmer.
  • Psych 2: Lassie Come Home: Separated from their new lives in San Francisco, our heroes find themselves unwelcome in their old stomping grounds as they secretly untangle a twisted case.
  • In Deep with Ryan Lochte: A reality series following Olympic swimmer Ryan Lochte working toward another chance of joining Team USA.
  • Lost Speedways with Dale Earnhardt Jr.: Created and hosted by Dale Earnhardt Jr., this series is an exploratory look at great racing cathedrals of the past.
  • Curious George: An animated series with everyone’s favorite monkey and his insatiable curiosity to bring delightful antics, gentle humor and heartfelt emotion to each fun-filled episode. 
  • Where’s Waldo: Twelve-year-old Waldo and his best friend Wenda are members of the Worldwide Wanderer Society—the international order of curious travelers who circle the globe celebrating cultures and solving problems through observation.
  • Cleopatra in Space: Cleopatra in Space​ is a comedic adventure focusing on the untold story of Cleopatra’s teenage years.

Complete Series, Reboots, Movies, Live TV & More

Prior to the launch of Peacock for Comcast customers, we got a full list of the content lineup for Peacock. Here are some of the highlights.

  • Current Episodes of NBC Series: Law & Order: SVU, Saturday Night Live, America’s Got Talent: Champions, The Tonight Show Starring Jimmy Fallon, Late Night with Seth Meyers
  • Episodes from Past Series: Park & Rec, Psych, Battlestar Galactica, Yellowstone, Murder She Wrote, American Ninja Warrior, Hell’s Kitchen, Southern Charm, Dateline, Forensic Files
  • Films: Hundreds of titles including Jurassic Park, Shrek, Fear, Moonrise Kingdom, E.T, Schindler’s List, American Psycho
  • Kids Content: Where’s Waldo, Baby Einstein, Top Chef Jr., Sabrina: The Animated Series
  • News & More: News, sports, and entertainment highlights from Mee the Press, The Today Show, MSNBC, E! News

Late Night TV will come early for subscribers, beginning at 8 p.m. ET with “The Tonight Show Starring Jimmy Fallon,” followed by “Late Night with Seth Meyers” at 9 p.m. ET.

The Future of Peacock

NBCUniversal believes that by the end of 2024, they will have 30-35 million active accounts, bringing in $6-7 per user, with $2.5 billion in revenue, and will break even. Beyond that, the company expects profitability as they continue to expand.

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