First Look: Roku’s New Featured Free Service

A few weeks ago Roku announced a new feature called Featured Free. This new section will pull together all the free episodes from ABC, The CW, CW Seed, FOX Freeform, Pluto TV, Sony Crackle, Tubi, and more all into one spot. No longer do you need to jump between multiple Roku channels.

The new Featured Free tab is rolling out to Roku players and Roku TVs right now but it may take a few weeks for everyone to get the new feature. This tab will show up on the home screen right next to the Roku Channel Store and your Roku Settings menu. There, you will find every free episode available from a long list of network apps and free services like Pluto TV, Sony Crackle, and Tubi.

Here is how the new Featured Free works:

“We want to be the best destination for free streaming entertainment. We’re delighted to deliver even more value to our customers without subscriptions, complicated logins or fees ,” said Rob Holmes, Roku’s Vice President of Programming and Engagement. “With Featured Free, we’re making it easy for our customers to see the great, free content already available on the Roku platform in one place, while creating value for our content providers by connecting them with Roku’s growing audience.”

Even if you don’t have the ABC Roku Channel installed, it will still show what free content you can get there without the need for a cable login. If you click on a show from a Roku Channel not installed, your Roku will automatically add it and start playing the episode for you.

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