Hallmark Channel is Introducing Digital Movie Rentals as Part of Expansion with Cinedigm


By

on

in

,

Hallmark Channel Logo

Hallmark Channel and Cinedigm have announced they’re expanding their nearly a decade-long partnership by offering digital movie rentals on select titles for the first time. The existing partnership has outpaced transactional business industry trends, which the companies attribute to the channels’ large library and the quality of its original films and scripted series, as well as an engaged fanbase.

 “Hallmark is a special studio because their content does more than just entertain, they evoke a feeling of joy and warmth with their passionate fan base,” said Yolanda Macias, Chief Content Officer and Head of Digital Sales. “With so much uncertainty in the world, they remind us of the values we all have in common: the importance of friendship, family and love. Seeing how audiences gravitate towards this content gives us a sense of pride; it’s touching to know that we can play a part in building a connection between the audience and these films by making them available to own and now rent.”

“We at Crown Media greatly value our ongoing relationship with Cinedigm, which allows us to bring our heartwarming, uplifting content to fans anywhere and everywhere, across retail and digital,” said Natalie Vandergast, Vice President Consumer Products. “We look forward to continuing this rewarding partnership in the years ahead as our content offerings and fanbase continue to grow.”

Disclaimer: To address the growing use of ad blockers we now use affiliate links to sites like http://Amazon.com, streaming services, and others. Affiliate links help sites like Cord Cutters News, stay open. Affiliate links cost you nothing but help me support my family. We do not allow paid reviews on this site. As an Amazon Associate I earn from qualifying purchases.

Subscribe to Our Newsletter

* indicates required

Please select all the ways you would like to hear from :

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp’s privacy practices here.