We Interviewed Amazon’s VP About Amazon Prime & Thursday Night NFL Football

Last week at the Pay TV Show in Denver, Cord Cutters News had an opportunity to sit down one-on-one with Rich Au, the director of Amazon Channels and one of the leads on Amazon’s sports deals. We chatted about some of the questions we hear from our readers.

Amazon Prime

One of the questions we get about Amazon recently is why everything is now called Prime. Recently Amazon Video, Amazon Music, and more have all been renamed Prime Video, Prime Music, and more. Even services targeted at non-Prime subscribers are now called Prime.

According to Rich Au this is a push by Amazon to have a consistent naming system. Instead of having Prime Video and Amazon Video you now just have Prime. This does make sense. If you have Amazon Prime and want to watch Prime Video you, in the past, needed the Amazon Video app. Now you just download the Prime Video app.

This may confuse some subscribers who don’t have Prime and want to buy a movie or a TV show, but Amazon now seems to be focusing on Video.

NFL Thursday Night Football

One of the main things we talked about was Amazon’s new NFL deal for the 2018–2019 season. With this deal, Amazon not only has rights to stream Thursday Night NFL Football for free for all Twitch members but also there is no paywall.

Au went on to say Amazon plans to build an interactive chat environment around the Twitch stream similar to what Twitch now offers for game streams.

You will need an Amazon or Twitch account to log in but both are free to set up. If you are a Prime member you will still be able to watch Thursday Night NFL Football through your Amazon Prime Video app.

Rich Au also gave a keynote talk at the Denver Pay TV Show. You can watch it here:

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