The NFL has until the start of the 2019 season to opt out of its NFL Sunday Ticket deal with DIRECTV and AT&T. If AT&T does not opt out before the start of the season, DIRECTV will retain the rights to the NFL Sunday Ticket through the 2020–2021 season.
To put more pressure on the NFL, AT&T announced that they are dropping the NFL Network from DIRECTV NOW and U-verse TV.
Now it is being reported by Daniel Kaplan of TheAthletic.com that the NFL plans to let DIRECTV keep exclusive rights to the NFL Sunday Ticket through the 2020–2021 season. This comes after talks between the NFL and AT&T have reportedly reached a standstill.
In March, NFL Commissioner Roger Goodell opened up about the future of the NFL Sunday Ticket: “We’re having great discussions with DirecTV and AT&T,” Goodell said. “We’ve had a 25-year partnership and we want to continue that partnership, but we also are looking to see how we can change the delivery.”
“We’re looking to make sure that we continue to deliver this package, which is a premium package of great content,” Goodell said. “We want it delivered on several different platforms.”
Even if the NFL opts out of the current contract, the NFL Sunday Ticket during the 2019–2020 season will still be exclusive to DIRECTV.
We will have to wait and see what the NFL does before the start of the 2019–2020 season.
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