What is Roku? Which Roku device is right for you?

How does Roku work?

A Roku device is one of the simplest ways to satisfy all your streaming needs. Whether you’re into big names like Netflix or a fan of live TV services like Hulu and Philo, you can access them all via any Roku product. (You’ll also need an internet connection.)

Roku devices are split into three major categories: streaming players you can plug into your TV, TVs with Roku included, and audio equipment. All come with a one-off cost and a line-up of thousands of apps — also known as channels. Some channels are free; others require a monthly subscription fee. 

Here, we break down every device the company has to offer right now so you can decide which Roku to buy for your home.

Check out our list of Best Roku Devices in 2020 here.

What are the different Roku devices?

Roku streaming devices

Roku currently sells seven streaming players. Although you can watch the same content with each, they differ in cost, picture quality, and other features. Some are also exclusive to certain retailers. Here’s a brief rundown of each device’s specifications:

Streaming DeviceExpressExpress+PremiereStreaming Stick+Streaming Stick+ HEUltraUltra LT
Price$29.99$39.99$39.99$49.99$59.99$99.99$79.99
Picture quality (on compatible TVs) HDHD4K4K4K4K, HDR4K, HDR
TV Shows + movies available500,000+500,000+500,000+500,000+500,000+500,000+500,000+
Wireless connectivityWi-FiWi-FiWi-FiWi-Fi (with advanced wireless receiver)Wi-Fi (with advanced wireless receiver)Wi-Fi (with ethernet cable option)Wi-Fi (with ethernet cable option)
RemoteBasic remoteVoice remoteBasic remoteVoice remoteEnhanced voice remoteEnhanced voice remoteEnhanced voice remote
Storage expansionNoNoNoNoNoMicroSD and USB portsMicroSD port
Connects to TV viaHDMIHDMIHDMI (HDCP 2.2 for 4K streaming)HDMI (HDCP 2.2 for 4K streaming)HDMI (HDCP 2.2 for 4K streaming)HDMI (HDCP 2.2 for 4K streaming)HDMI (HDCP 2.2 for 4K streaming)
TV power, volume and mute buttonsNoYesNoYesYesYesYes

Roku Express

Roku Express is Roku’s cheapest, and therefore most basic, streaming player. Costing just $29.99, this tiny box won’t make a huge dent in your bank account and won’t take up much room on your TV stand either. It’s ideal if you’re looking for simple high definition (HD) streaming. Roku Express comes with just 2 connection ports. Use them to attach the included HDMI cable to your HD TV, and to attach the power cable. Wirelessly connect the device to your internet to access the same apps and streaming services as all other Roku users.

You’ll also get a Roku remote with your Express. Along with the usual home, pause, and fast forward buttons, it also includes shortcuts to channels like Disney+, Hulu, and Netflix. The Express even works alongside Roku’s mobile app. The next time you want to watch a late-night movie, head to the app’s private listening function, and plug your headphones into your phone or tablet. It’ll let you turn the volume up as loud as you like without waking a soul.

Roku Express with Packaging

Roku Express+

Walmart sells an exclusive version of the Roku Express, known as Roku Express+. Initially, this $39.99 device allowed older-style TVs to stream. Now, the analog input has been replaced with Roku’s voice remote. In other words, the Express+ is identical to the Express in design and function, but it has a snazzier remote.

The remote’s voice control technology means you can launch apps and search for titles with nothing but your voice. Plus, its TV power and volume buttons allow you to control your TV with just one remote.

Roku Premiere

If affordable 4K streaming is what you’re after, consider Roku Premiere. This $39.99 device is almost identical to the Express — except it supports 4K playback. That means you can stream movies, sports, shows, and more in a much higher resolution than HD. 

Roku Premiere comes with a premium high-speed HDMI cable and is set up in the same way as Roku Express. Compatible TVs include HD TVs, 4K ultra-high definition (UHD) TVs, and 4K UHD high dynamic range (HDR) models. (If your TV falls into the last two categories, it’ll need to have an HDMI input that supports HDCP 2.2 to work with Roku Premiere.)

The device also works in conjunction with Roku’s app for private listening. You’ll get the same remote as Roku Express so you can shortcut your way to popular streaming services.

Roku Premiere

Roku Streaming Stick+

Roku’s Streaming Stick+ is unlike most of the company’s other devices. This 4K streamer comes in the form of a stick, rather than a small box. You can connect it directly to your TV’s HDMI port, but it’ll still need power via the included USB power cable. The power cord features a built-in advanced wireless receiver to help boost the device’s internet connection, so you can easily place it further away from your router. Any TV that supports HD, 4K UHD, or 4K UHD HDR is compatible with Roku Streaming Stick+. 

The remote that comes with the $49.99 Streaming Stick+ is the same as the one included with the Express+. It features voice control technology, TV control buttons, and can work wirelessly, meaning you don’t have to point it directly at your TV. 

Roku Streaming Stick+ with Packaging

Roku Streaming Stick+ Headphone Edition

Best Buy exclusively sells Roku’s Streaming Stick+ Headphone Edition for $59.99. Why is it slightly more expensive? Well, it offers the same 4K streaming capabilities, but its remote is more advanced than the original stick. And it comes with a pair of Roku headphones.

The remote features voice control technology, TV control buttons, and 3 new additions: a headphone jack for easier private listening, customizable shortcut buttons, and a speaker to help you find it when it inevitably goes missing. 

Roku Streaming Stick+ Headphone Edition

Roku Ultra

Hardcore streamers (or those without a strong Wi-Fi connection) will want to consider Roku Ultra. The most powerful player in Roku’s horde, it can connect to the internet via an ethernet cable and can play content from an external hard drive. Costing $99.99, Roku Ultra comes as a slightly bigger box than the Express or Premiere. It supports HD, 4K, and HDR content and is compatible with any HD, 4K, or HDR TV. (Use the same setup process as the other box designs.)

Unsurprisingly, Roku includes the enhanced voice remote with all Ultra purchases. The remote also has a headphone jack for private listening, while the box boasts a Remote Finder button for when you can’t find that precious tool. 

Roku Ultra with Packaging

Roku Ultra LT

For a slightly cheaper alternative, there’s Roku Ultra LT. A Walmart exclusive, this box-shaped device has lost a few Ultra features in order to retail for $79.99. There’s no Remote Finder button and no USB port to connect an external drive. (However, there’s still a microSD port.) 

Roku Ultra LT customers will still get the enhanced voice remote — with additional Roku headphones — and can enjoy the same 4K HDR picture quality and optional ethernet connection.

Roku Ultra LT

Roku TV

Don’t want to add yet another box to your TV stand? Not a fan of having extra cables lying around? Enter Roku TVs. Roku allows a range of TV brands, including TCL, Hisense, and Sharp, to integrate the entire Roku experience into various TV models. That means you don’t have to buy or set up an additional player, and you don’t have to use a separate remote.

Like all Roku devices, Roku TVs can connect to Alexa or Google Assistant to make your home smarter. And if you connect an HDTV antenna to your TV, you can see what’s airing live locally and what’s streaming on the same screen. Some Roku TVs even come with a voice control remote, further enhancing your viewing experience.

How much you’ll spend and the picture quality you’ll receive will depend on the model you pick. TCL currently has one of the widest Roku TV selections, ranging from 32-inch HD displays to mega 75-inch 4K Ultra HD designs. Expect to pay around $150 for the cheapest model and up to $3,000 for the biggest, most feature-heavy option if you purchase your TV from Amazon. Hisense has a similar range, with prices starting at just over $100 and going up to $1,000.

Roku Audio

In 2018, Roku made its debut in the audio world. Roku TV owners who want a hassle-free way to upgrade their sound can buy this product for $199.99. Both the left and right speakers will wirelessly talk to your TV and are fitted with Bluetooth to stream music, podcasts, and more.

Roku Remotes

The speakers come with 2 remotes: the usual Roku TV remote with an added microphone, and a smaller version that works away from your TV. Rather handily, both can be controlled with your voice. The speakers are also incredibly easy to set up. Once they’re powered up, simply hold down the home button for five seconds, and your TV will automatically connect.

Roku Home Theater

Roku Audio Additions

More recently, Roku unveiled two audio additions: the $179.99 Roku Smart Soundbar and the $179.99 Roku Wireless Subwoofer. Let’s start with the soundbar. Crucially, unlike the speakers, this more compact product works with any TV. And it doesn’t just provide better quality audio and Bluetooth capabilities. It also doubles as a streaming player.

Plug the soundbar into an HDMI ARC port to access Roku’s apps and 4K playback. (You’ll need a 4K TV for that part.) Other features include a Roku voice remote, Alexa and Google Assistant compatibility, and Night Mode, which alters the volume during particularly quiet and loud scenes.

Roku Subwoofer

Roku’s Subwoofer will help you create a home theater setting. It boosts the bass of content you watch or listen to, but only works when paired with the soundbar, speakers, or both. Uniting all three wireless products will result in the ultimate surround sound system. Not only can you say goodbye to pesky wires, but you can also control all the settings via Roku’s on-screen menu. To connect all three, hold down the Roku remote’s home button.

Roku Wireless Speakrs 2020

The final cut

Invest in a Roku device, and you’ll be able to access every major streaming service in one menu. With a selection to suit most budgets, you don’t have to splash serious cash to enjoy Roku’s simplicity. And, thanks to their teeny tiny sizes, you don’t have to move things around to fit one of its streaming players next to your TV. 

If you don’t want a separate device, a Roku TV is your best bet. Again, these come in a range of prices to please those who want to spend a minimal amount and those who don’t mind dropping hundreds — or even thousands. 

Lastly, there are Roku’s speakers, soundbars, and subwoofers. Catering to the audio-obsessed, these devices will boost any household’s streaming experience. With voice control technology, advanced wireless features, and more, Roku is a smart home must-have. Try one, or a combination, of the above to find the perfect addition for your space.