Roku & Magnavox Team Up


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Father curled up on the sofa with his two daughters. They are watching a movie with popcorn.

Father curled up on the sofa with his two daughters. They are watching a movie with popcorn.Today Roku and Funai Electric the company behind Magnavox announced plans to build Roku TVs under the Magnavox brand. Roku and Funai Electric have already teamed up for Roku TVs under the Philips brand and now they extend their line of Roku TVs to the Magnavox brand.

“Magnavox is a respected, 100-year-old American brand and remains an American-designed TV product line. With the launch of our Magnavox Roku TVs we bring the latest smart TV technology to this trusted brand, ” said Peter Swinkels, general manager, product planning at Funai Electric. “The Roku OS delivers a wide breadth of content, simple navigation and search, an easy-to-use remote and regular software updates so we can offer a great TV experience to our customers.”

“Just a couple of months ago we announced our partnership with Funai to market Philips Roku TVs, and now we’re happy to bring the Magnavox TV brand into the Roku TV® licensing program,” said Chas Smith, general manager of Roku TV and players. “Magnavox is recognized for its very long history of delivering quality and high-performance at a smart price, and will no doubt build a very compelling Roku TV for consumers.”

Roku and Funai Electric did not announce any times for when the new Magnavox Roku TVs will hit the market but they are likely to hit stores in 2018.

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