Roku Stick+ vs Fire TV Stick 4K: Which Device is Right for You?


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Recently, we’ve been comparing streaming devices to help you find the options that work for your lifestyle and cord cutting setup. In this post, we’re comparing two similar products, the Roku Stick+ and the Fire Stick 4K.

Roku Stick+

Currently on sale for $49.99

While Roku has a variety of devices in a range of price points, the Roku Stick+ stands out because of its combination of portability and power. The small size makes it perfect for traveling.

Many of the Roku devices, including the Roku Stick+ come with a voice-enabled remote. With that, the device works with Alexa and with Google Assistant. Use voice commands to launch channels, search for content, and use playback features while watching.

With the Roku Stick+ you’ll get

  • Brilliant picture quality in HD, 4K, or HDR
  • 4x the wireless range of older Roku devices
  • Stronger signal for smoother streaming
  • The Roku Voice Remote

With Roku, you’ll have access to all of the most common streaming services, a ton of more niche channels, and less bias toward specific streaming services than you’ll get with other devices.

Fire Stick 4K

Currently $49.99 on Amazon Prime

Amazon also has a solid lineup of devices including the Fire Stick, Fire Stick 4K, Fire Cube, and a variety of TVs with Fire TV built in. Like the Roku Stick+, the Fire TV Stick 4K is conveniently portable while including the power and quality cord cutters are looking for.

Because these are Amazon created products, Fire TV devices come with Alexa enabled remotes. With the remote, you can control your TV and soundbar with voice commands to find, launch, and control your movies and TV shows.

Here are some of the benefits of the Fire TV Stick 4K:

  • Up to 4K Ultra HD with support for HDR, HDR 10, Dolby Vision, HLG, HDR10+
  • TV and device control with the Alexa remote
  • Compatible with Bluetooth headphones
  • 8GB of storage
  • Can connect to ethernet with an Amazon Ethernet Adapter

Now that YouTube will be coming back to Fire TV, Amazon devices also offer all of the most popular streaming services.  A benefit of using a Fire TV device is the integration with your Prime membership. Prime Video makes it easy to see Amazon’s content library, along with signing up for subscriptions through Amazon channels.

With the same pricing, a similar design, and some of the same features, this decision really comes down to personal preference between Roku and Amazon. Which device do you prefer? Let us know in the comments!

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