The CW Has No Plans to Offer an Ad-Free Paid Version of The CW App

The CW has long been one of the most cord cutting friendly networks. With their The CW app offering free next-day access to their programs, it is easy to watch what you want. One thing some have wished The CW had offered was an ad-free paid option for The CW content. According to The CW, there are no plans for an ad-free premium option.

“We’ve discussed it in the past,” The CW President Mark Pedowitz said yesterday at the Television Critics Association’s summer press tour. “We made a conscious choice to be an Ad-VOD service. We felt there were not enough Ad-VOD services out there. There is a limitation to how much people will pay. In addition, we did not have enough girth to offer the consumer something that made economic sense.”

If you really want ad-free The CW shows the next day, you can buy them. Many services like Amazon, Vudu, and iTunes offer ad-free paid access to The CW shows.

Hopefully, other networks follow The CW’s example and make all their shows free with ads available the next day online.

Source: Ad Week

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