This week the head of PlayStation Vue’s, Dwayne Benefield, spoke at the National Association of Broadcaster show. During his talk he opened up about the current state of PlayStation Vue and the future of PlayStation Vue.
One of the main facts Benefield dropped was that 70% of PlayStation Vue streaming now occurs on non-PlayStation devices. This is a first for PlayStation Vue as they struggle to break free from the PlayStation name.
Benefield also gave some other interesting details. Including the fact that the average viewing duration is five hours and 80% of streaming on PlayStation Vue is live. Considering that PlayStation Vue’s main attraction is its DVR it is interesting to see that live is 80% of what people use it for.
Benefield went on to say that PlayStation Vue plans to add more enhancements and features, but he declined to comment on what they are working on. He did add that PlayStation Vue updates their apps every two to three weeks. He did go on to say he expects to see live TV streaming services change as more Americans move to streaming vs traditional pay-TV services.
Benefield went on to say that he expects some channels to close up shop. He predicts that some channels will not be able to produce high-quality content to sustain a 24/7 service. His prediction has a lot of backing as several channels in recent years have closed. Others have been rumored to be going under for some time.
For now, it looks like PlayStation Vue’s efforts to break free from PlayStation devices is working. We also see that they seem to have big plans but are unwilling to comment on what they may be.
Source: Multichannel News
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