Tivo is making it easier than ever to find new streaming recommendations thanks to a new partnership with voice authentication pioneer Pindrop. The two companies announced this new strategic partnership as a way to help provide a more personalized way to engage in content discovery.
Pindrop’s technology allows TiVo’s Conversation Services product to deliver enhanced results, like voice recognition to personalize content for whoever is speaking without having to switch profiles.
“Contextual awareness is key when engaging users through a Natural User Interface. Beyond just understanding what was said, we want to understand the context of the situation to drive intelligent system behavior in the moment,” said Jon Heim, Senior Director of Product & Conversation Services at TiVo. “The ability to distinguish between different members of a household based on their voice is an example of this contextual awareness, enabling us to provide an unprecedented level of personalization through an experience tailored to that specific person.”
With this technology, a user can ask “What should I watch?” and the TiVo service will tailor the results personalized to conent that speaker is mos likely to watch and enjoy. While if a different member of the household asks the same question, they’ll get different recommendations based on their viewing preferences without having to switch profiles since the service can distinguish voices.
Of course, privacy is important to TiVo, and the tech doesn’t require any of the users’ identity. Opting in to the feature is also required so you can skip it if you’re not interested.
“We believe that with our state-of-the-art voice authentication technology combined with TiVo’s expertise in the OTT video space, we’ll be able to unlock new experiences for consumers across the globe… and we’re just getting started,” said Vijay Balasubramaniyan, Pindrop CEO. The companies will announce the first TiVo enabled product with Pindrop’s technology in the coming months.