YouTube Will Premiere Original Content from Will Smith, Alicia Keys & More


By

on

in

,

YouTube is moving away from scripted series and toward unscripted content with its latest lineup of original programming.

The platform made the announcement during the 2021 Brandcast Delivered event. During the event, in an effort to lure in advertisers, YouTube said it is the #1 ad-supported streaming service and makes up 40% of total watch time.  

The upcoming programming includes a six part docuseries from Will Smith about his fitness journey, a docuseries from Alicia Keys, and the final season of “Liza on Demand” from Liza Koshy. YouTube also announced a docuseries called “Ice Cold” focused on racial inequality and the world of hip hop jewelry. “Recipe for Change” will be executive directed by LeBron James and Maverick Carter and will bring together Asian American celebrities, chefs, activists, and creators to celebrate API culture. And “Barbershop Medicine” will be a special focusing on how socioeconomic status impacts healthcare and lifespan.

Disclaimer: To address the growing use of ad blockers we now use affiliate links to sites like http://Amazon.com, streaming services, and others. Affiliate links help sites like Cord Cutters News, stay open. Affiliate links cost you nothing but help me support my family. We do not allow paid reviews on this site. As an Amazon Associate I earn from qualifying purchases.

Subscribe to Our Newsletter

* indicates required

Please select all the ways you would like to hear from :

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp’s privacy practices here.